Every marketing department should plan for multiple scenarios. Sometimes things go the way you want, and many times they don't. Without scenario planning, you won't be able to adapt as well.
Views
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Views
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Loading velocity curve…
—Views / houraverage velocity since it published
—Peak velocitythe hottest sustained views/hr it ever hit
—vs. their normalpace relative to this creator's own baseline
—Engagementlikes per view — real engagement is hard to fake
—Agehow early Slope caught this surge