Slope

Your CRM isn't broken. Your database is. If every contact is dumped into the same place, your CRM becomes an expensive Rolodex instead of a lead-converting machine. Here's how Realtors should organize

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Views / houraverage velocity since it published
Peak velocitythe hottest sustained views/hr it ever hit
vs. their normalpace relative to this creator's own baseline
Engagementlikes per view — real engagement is hard to fake
Agehow early Slope caught this surge