The year I lost $1.4M, I almost didn't post about it. Everyone was sharing revenue milestones and big wins. I was staring at a P&L that made my stomach drop. Here's what that year actually taught me:
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Loading velocity curve…
—Views / houraverage velocity since it published
—Peak velocitythe hottest sustained views/hr it ever hit
—vs. their normalpace relative to this creator's own baseline
—Engagementlikes per view — real engagement is hard to fake
—Agehow early Slope caught this surge