Creative strategy is NOT about coming up with ideas. Creative strategy is the plan that helps a creative idea succeed By defining the Platform, Orchestration, and Tactics that bring it to life. Watch
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Loading velocity curve…
—Views / houraverage velocity since it published
—Peak velocitythe hottest sustained views/hr it ever hit
—vs. their normalpace relative to this creator's own baseline
—Engagementlikes per view — real engagement is hard to fake
—Agehow early Slope caught this surge