How can marketing teams transition from broad to personalized campaigns that unlock what motivates consumers? 🔓 On our newest episode of Marketing Beyond, @Kevin Skirde of @Visa shares strategies to
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—Views / houraverage velocity since it published
—Peak velocitythe hottest sustained views/hr it ever hit
—vs. their normalpace relative to this creator's own baseline
—Engagementlikes per view — real engagement is hard to fake
—Agehow early Slope caught this surge