Slope

Claiming a moat and actually having one are two very different things. Ann Olsen, Chief Marketing Officer at Techstars, has seen enough pitch decks to know which founders understand the difference.

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Views / houraverage velocity since it published
Peak velocitythe hottest sustained views/hr it ever hit
vs. their normalpace relative to this creator's own baseline
Engagementlikes per view — real engagement is hard to fake
Agehow early Slope caught this surge