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My advice on working with creators👇 The brands winning on TikTok Shop are not treating creators like one-time posts, leaving it to a team member to handle They are treating creators like relationsh

Views
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Views —
Loading velocity curve…
—Views / houraverage velocity since it published
—Peak velocitythe hottest sustained views/hr it ever hit
—vs. their normalpace relative to this creator's own baseline
—Engagementlikes per view — real engagement is hard to fake
—Agehow early Slope caught this surge