"How much should I spend on ads?" That’s the question I get asked the most. Here’s what’s I’d say… You shouldn’t start by picking a random monthly budget out of thin air. Instead, you need to st
Views
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Views
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Loading velocity curve…
—Views / houraverage velocity since it published
—Peak velocitythe hottest sustained views/hr it ever hit
—vs. their normalpace relative to this creator's own baseline
—Engagementlikes per view — real engagement is hard to fake
—Agehow early Slope caught this surge