Questions from The Ad Clinic. Don’t move your winning ad just yet. A listener noticed Meta was spending most of the budget on one creative and asked if they should move it into a separate “scaling”
Views
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Views
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Loading velocity curve…
—Views / houraverage velocity since it published
—Peak velocitythe hottest sustained views/hr it ever hit
—vs. their normalpace relative to this creator's own baseline
—Engagementlikes per view — real engagement is hard to fake
—Agehow early Slope caught this surge